Since when did they become Ducati Alton ? They have been Snells as long as I've known them and that's 25 years. Andy
I think that's the way Ducati are going with their brand, it'll be geographical names and not individual company names.
I agree, however all the Ducati dealers local to me are geo named. Greens in Stoke used to be my dealer but they ceased trading long ago.
As you say, that’s Ducati’s wish, and a look at Snell’s website now has Ducati Alton above WM Snell. Doesn’t mean we can’t still call them Snells though.
Leeds is cooler than Bradford. And Ducati is cool. And err, and.... fuck knows.... Having a few beers in the garden. Can you tell??
It reminds me of Ryanair landing on an old airstrip 30 miles from the well known and advertised destination