Updated “ducati Sumisura", The Website For Customized And Tailor-made Suits

Discussion in 'Front Page Articles' started by El Toro, Nov 2, 2018.

    • Ducati SuMisura has been redesigned, making it easier to use and mobile-friendly
    • The Apparel Ducati 2019 suit collection has been added to the existing range
    • New functions allow customers to share their sketches on social media
    Borgo Panigale (Bologna), 2 November 2018 – The SuMisura project was launched in 2014 to offer Ducatisti the unique experience of composing an exclusive suit with customized look and fit. DucatiSuMisura.comdemonstrates how a tailored biking suit is created, from the selection of the best leather to customer measurements. The configurator software allows the preferred suit design to be sketched out online, varying any color combinations, logos, and lettering. The website is translated into seven languages, offering everyone a privilege previously reserved only to professional motorcyclists, while improving personal comfort, style, and expression.

    The restyled Ducati SuMisura website interface is based on a new user-friendly platform optimized for smartphones. It also offers a "share" function that enables sketch designs to be published on social media.

    In addition to the restyling there is also new content with the addition of the new 2019 Ducati Apparel line. The extended range includes six suit models, four of which are only available through the SuMisura program: the D|air® K1, Ducati Corse D|air® Racing, Ducati Corse C4 two-piece, and Ducati Corse C4 Lady two-piece. These are still available in standard versions but only through the guided customized ordering process. There are also two models in high quality kangaroo leather, added to the collection last December.

    Customized suits can be ordered by saving a design sketch and sending it to the nearest Ducati dealer, who will assist customers through the next stages. A "tailor-made" option is available for non-standard sizes, involving an appointment with specialized fitting staff.